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Mission:
To advance the quality of life of China's affluent business executives by providing critical information through well designed magazines, websites, events and exhibitions.
Global Sources is a leading business-to-business media company and primary facilitator of two-way trade with Greater China. For the past 15 years, we've provided management know-how to China's business elite through Chief Executive China – mainland's highest-circulation management magazine. Now that Chief Executive China readers have achieved business success, Global Sources launches Elegant Living to enhance their quality of life.
High-end content
Elegant Living is a thought provoking, high-end lifestyle magazine that helps China's executives strike the right balance between work and daily life. It features lifestyle topics important to China executives, including Home living, driving, fashion, travel, dining and sports.
Elegant Living shares the experiences and lifestyles of top executives and celebrities through one-on-one interviews. Each issue includes special features with in-depth analysis of relevant subjects from multiple points of view. Finally, special columns provide advice from experts about stylish living and fashion trends.
Editorial columns
Cover Story
Lifestyle Features
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•Editor's Choice |
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• City Trends |
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• Home Living |
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• Driving |
| • Brand Stories |
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• Dining |
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• Fashion |
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• Travel |
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• Collectibles |
Special Columns
| • Technology |
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• Audiovisual |
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• Health |
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• Book Review |
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| • Relationships |
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• Leisure |
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• How I Spend My Weekend |
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Controlled circulation
Supported by the strong readership database of Chief Executive China and Global Sources' professional community development team, Elegant Living will reach over 140,000 affluent business people in China. It will be circulated to first-tier cities like Beijing, Shanghai, Guangzhou, Shenzhen, as well as other major cities in China. It will also be available at specific locations including VIP clubs, banks and golf courses.
With its large and targeted controlled circulation, Elegant Living provides you the best advertising tool to reach China's business elite.
Elegant Living readers have the following characteristics:
Predominantly male, well-educated
Age 25 to 40, with an average age of 38
Average annual household income of RMB 550,000 (USD$71,834)
They are decision-makers and hold senior management positions in a company
Area breakdown
Advertising services
Elegant Living provides a range of marketing channels to promote your high-end products and services in print, online, at events and exhibitions. With its unique editorial content, modern design, targeted market positioning and quality readership, there is no better lifestyle publication to reach China's business elite.
Advertising deadlines
Booking deadlines and material deadlines are in the month preceding the issue month: Booking deadlines - on or before 7th; material deadlines - on or before 17th. If a deadline falls on a holiday, it will be moved to the last working day prior to that holiday.
For more information about advertising services, please send e-mail to cecsales@globalsources.com, or contact any of our sales offices below:
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