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关注Kickstarter领域的实践和动态。在这里,您既可体验鲜活而精彩的Kickstarter案例,聆听专家对Kickstarter难点问题的解答,又可掌握实用工具,并紧扣前沿,与广大经理人和精英切磋Kickstarter之道。
 
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Kickstarter学创新 2013年08月02日

为什么这些领导者们在自己的创新生态权力中,没能使用“群众集资”这样的手段来刺激人才和创意的产生呢?

对于品牌的阶段性成功,李晓峰认为关键还是团队对产品从概念设计到营销推广的整体方向的准确把握。

One of the secrets to inspiring employees to perform is to communicate the purpose and enjoyment of daily work. This requires managers to think carefully about the motivational impact of their communication style and determine if they are up to the challenge.

The Crisis Hits Home 2002年08月01日

Data in the Tables Provided by Corporate Resources Group TITLE:The Crisis Hits Home DES:Executive salaries around the region drop drastically for the first time in years. And the worst is yet to come.

Professor Steven Kaplan shared the results of his research on successful CEOs with members of the Class of 2008 at spring convocation June 15 in Hyde Park. "If you are persistent, efficient and proactive, you will do great things in the future. Do not give up. Stick with an assignment until it's done. Get a lot done in a short amount of time. And bring in a lot of ideas."

While staying lean may be necessary, where and how your company trims costs can make a significant difference in your customer service operations. Take a cue from the following best practices.

Applying the right metrics not only allows your organization to complete initiatives in half the time that they might otherwise take. More important, it also enables you to achieve the factors that contribute to solid business performance.

There is substantial shareholder value hidden in servicing products after they are sold. In fact, over time, service may actually contribute more to earnings than sales do. Here’s how it’s done.

Using data-intensive procedures allows you to do two things: Identify top customers in terms of their likely future purchasing patterns, and reach out to them through cross-selling, multi-channel marketing, and other tactics.

When you bid for a sale, overpricing and underpricing are both risky. To have a good shot at winning customer orders, be fair and flexible. Show the customer the value of what he is getting for the price you are charging.

 
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