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陷入战略失误泥潭的GoPro,能否咸鱼翻身? 2018年01月03日

索尼、三星、苹果、Adobe、Facebook……没有哪家公司能让这么多的行业巨头站到自己的对立面。但开创了运动相机市场的GoPro“成功”地做到了,并且对战略性的错误浑然不觉。

谁能为悬崖边上的GoPro买单? 2019年08月12日

GoPro将会走向哪里,不仅仅是盯着其股价走势的投资者,更是忠实发烧友最为关注的焦点。

谁能打造中国的“GoPro 2015年06月10日

随着近年来极限运动的火爆程度越来越高,专为极限运动而生的摄影产品也随之进入大众的视线。如何把如此小众化的产品推广给所有消费者呢?

How to Risk-Proof Your Projects 2003年10月13日

Completing a challenging project requires meticulous attention to risks-particularly to risk management practices that anticipate new dangers. Following is a seven-step framework ...

A Blueprint for Challenging Global Giants 2003年07月09日

The transformation of Wipro Ltd. from a once-lowly enterprise into a formidable global player provides key lessons for Asian companies competing against global giants.

Edge Out the Competition by Creating a Winning Product Portfolio 2004年09月14日

Companies that get the most from their R&D resources excel at portfolio management. And a winning product development portfolio leverages every dollar invested and drives forward ...

Ensure Your Projects Bring the Payback You Expect 2004年12月15日

A project's value is driven by many factors,and many of them cannot be measured,or even imagined, by return on investment (ROI) alone. Project valuations should take into account ...

How to Ensure the Right Projects Are Getting Done 2004年10月18日

Aligning your projects with the company's priorities guarantees success - and enormous payback. Project portfolio management and its tools can help you achieve that.

Designing a Successful Sole Sourcing Approach 2004年09月13日

Many companies worry a sole source outsourcing is not beneficial to the buyer. But those that take time to develop a rigorous process can attain the desired benefits of a sole sou...

Lessons from the Entrepreneurial Masters 2004年04月13日

Whether you're starting a business or growing a company, the four fundamentals followed by the world's great entrepreneurs will keep you focused on the essentials.

Grasp the Financial Impact of CRM 2004年05月26日

To get the most out of a customer relationship management system, your financial systems need to adapt. That requires changing from product-based to customer-based financial repor...

Why Your Organization May Need a Project Controller 2005年10月17日

This emerging position can help to separate the art and science of project management responsibilities, freeing project managers to focus on leadership and meeting strategic busin...

Ten Building Blocks That Enhance Profits 2003年06月11日

Oftentimes companies get so thrown off by long decisions that they lose sight of what’s fundamentally important in business: a consistently healthy bottom line. Implementing a se...

Choosing the Wrong Pricing Strategy Can Be Costly 2004年05月12日

Despite the huge impact that pricing strategy can have on a company's profits, many firms do not always go about pricing the right way. There are ways to resolve that dilemma.

How to Implement “Advantaged Pricing” 2005年04月08日

Only a few experienced, price-based innovators fully understand how to use more attractive pricing to expand their customer base and profits. There are many ways to accomplish tha...

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